Ethical marketing

that feels good

and attracts your tribe

Are you a quietly disruptive and quirky entrepreneur who wants to help make the world a better place?

Do you want your messaging to feel ethical, authentic and aligned with your values?

Do you want to work with a copywriter who truly listens and is genuinely invested in your success?

Then we should talk.

Hi, I’m Gillian,

I’m a copywriter, but I have a confession…

I really dislike some of the usual tactics involved in writing copy or marketing a business.

So, I decided to do things differently.

You won't find any sleazy, aggressive or questionable methods here. Instead, I write copy and content that’s aligned with your values and full of personality. You’ll feel good putting it out into the world, and your tribe will feel seen, safe and excited to work with you.

I like working with brands that are doing some good in the world and making ripples of change so we can amplify that positive juju and attract a tribe of ideal customers.

If you’re ready to market in a way that fits your ethos and turn those ripples into waves, I

’d love to chat over a coffee to see if we are a good fit and discuss how I can help you.

Fancy a coffee?

Not sure you really need a copywriter?

  • Would you like more feast and less famine?

  • Would you like to attract more perfect customers?

  • Do you procrastinate and put off creating content?

  • Is your website copy tired, outdated and underperforming?

  • Do you want to harness the power of your email list with improved open rates and more sales?

  • Do you want to build a trusted, reputable brand with a tribe of happy, repeat customers?

  • Do you dislike, struggle with or just don’t have time for writing?

If you answered yes to any of these questions, then you probably need a copywriter, so let’s talk. Or pop me an email and start a conversation.

What my clients have to say.

  • Testimonial from Ann Desseyn

  • Testimonial from Jackie Casey

Methodology

1.  Discover: We will have an informal chat to determine your needs and how I can help.

 2.  Clarify: A project will be selected, and a creative brief developed. I’ll take the time here to understand you, your company and its offering.

3.  Create: Using the brief and the relevant company information, I’ll prepare a first draft for the project.

4.  Review: A creative review will take place, allowing you to evaluate the work and make revision suggestions.

5.  Revise: Using your feedback, I’ll make amendments to create a polished piece. Steps 4 & 5 may then repeat.

6.  Deliver: Once you are happy, the finished project will be delivered and ready to implement.

My promise.

I’ll never sell you what you don’t need or overload you with suggestions. My service is bespoke and perfectly tailored to your needs. Just as every business’ needs are unique, so is every price, so you’ll never pay more than necessary.

 

  • Content Creation

    Content is powerful but can also feel complex. Let me demystify it and create a strategy that feels truly aligned and gets the results you want.

  • Email Campaigns

    Stand out of the inbox with authentic, compelling messaging tailored to your target audience.

  • Sales Funnels

    Clean, powerful sales pages and email sequences to convert your audience and sell more of your offer to the right people.

  • Website Pages

    Make every site page work for you with words that inspire action and a consistent tone throughout for a seamless user experience.

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